Affiliate Agreement Checklist

Affiliate agreements set expectations before affiliates start promoting. Afglo provides default platform terms, but each program owner should define campaign-specific rules that match their product, commission model, risk tolerance, and brand standards.

This checklist is a practical drafting aid, not legal advice. Have counsel review final terms before launch.

What to Define

Program Basics

• Company, product, and campaign name.
• Who may apply to the program.
• Whether affiliates are approved automatically or reviewed manually.
• The destination pages affiliates may promote.

Commission Terms

• Reward type: percentage, fixed amount, recurring, or limited recurring.
• Commission rate, currency, and qualifying payment events.
• Cookie or attribution window.
• Minimum payout amount and payout cadence.
• Whether commissions are held during refund or chargeback windows.

Qualified Referrals

Define what counts as a valid referral before payouts begin:

• The referral must arrive through an active affiliate link or approved coupon code.
• The customer must be new to the business unless existing-customer referrals are explicitly allowed.
• The customer must complete the required purchase, subscription, trial, lead, or other conversion event.
• The conversion must not be refunded, charged back, fraudulent, or self-referred.

Allowed Promotion

State what affiliates may do:

• Publish honest reviews, tutorials, comparisons, and educational content.
• Share approved messaging, logos, screenshots, and creative assets.
• Use email, social, communities, podcasts, video, or newsletters when those channels follow applicable law.
• Use the Afglo referral link exactly as provided, including any approved UTM source tags.

Restricted Promotion

Call out what is not allowed:

• Spam, unsolicited messages, or misleading claims.
• Paid search bidding on brand terms, misspellings, or coupon keywords without approval.
• Coupon, deal, or cashback placements unless the campaign allows them.
• Self-referrals, fake accounts, incentive abuse, or referral purchases made only to earn commission.
• Claims about product performance, earnings, guarantees, or discounts that the owner has not approved.

Brand and Disclosure Rules

Affiliates should know how to represent the company:

• Require clear affiliate disclosures where links appear.
• Require accurate use of brand names, trademarks, logos, and screenshots.
• Ask affiliates to distinguish their own opinions from official company statements.
• Provide a support contact for claim approvals and asset requests.

Changes and Termination

Explain how the program can change:

• How owners notify affiliates about commission or rule changes.
• What happens to pending commissions after termination.
• Reasons an affiliate may be suspended or removed.
• How disputes, corrections, and rejected commissions are reviewed.

Afglo Setup Mapping

Use these Afglo areas to keep the written agreement aligned with the program:

Launch Review

Before inviting affiliates, confirm:

1. The campaign terms match the settings in Afglo.
2. The landing page, affiliate link, and conversion tracking have been tested.
3. Affiliates know which claims, channels, and discount language are approved.
4. The payout process and support contact are clear.
5. The agreement includes refund, chargeback, and fraud handling rules.

Clear terms reduce avoidable support questions and make commission review easier when unusual activity appears.